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DISASTER
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Business
Continuity in the Wake of Disaster
by Dr. Jay Levinson
Thursday,
24 May 2001 is a date that will be long remembered by many Israelis.
As some 700 invited guests were celebrating a wedding in the Versailles
Hall in Jerusalem, the floor suddenly collapsed, leaving hundreds injured
in the worst civilian disaster that has occurred in the countrys
53 year history. The cave-in was vividly recorded by the video photographer
hired to film the wedding.
Army extrication teams removed the bodies of 23 people over a period
of two days. Work at the site, conducted despite the possibility of
further structural collapse, stopped only after all persons reported
missing were located.

For the owners
of the Versailles Hall there is no issue of business recovery. The Hall
has served its last meal. What remains of the building will be torn
down after all evidence revealing cause of the tragedy is collected.
The alleged shortcuts to initial licensing will be the subject
of police investigation, and the owners will be spending much of their
time in the coming months facing a series of legal questions and suits.
If anything is to be learnt, it is that shortcuts to save
money in the short run can be overwhelmingly expensive in the long run.
The same is true with construction materials. The building was constructed
for light industry, and the flooring was made using Pal-Kal, a material
and method designed to save the cost of metal. A company engineer reportedly
expressed repeated doubts about the system. The Israel Standards Institute
would not give its approval. The Israel Ministry of Interior issued
an instruction in 1996 not to approve construction using the Pal-Kal
system, yet use of Pal-Kal continued, and a second instruction was issued
again in 1998. Now, not only is the Pal-Kal producer out of business.
There is a general public reluctance to enter the numerous buildings
throughout Israel that were built with Pal-Kal, particularly after press
reports of several instances in which cracks appeared.
The difficulties of rescheduling weddings slated for Versailles Hall
in the days and weeks after the disaster were greeted by families with
words of thanks that the disaster did not occur during their moment
of joy. At least one alternative hall was accused of price gauging when
approached to host a wedding booked in Versailles for five days after
the disaster. Again, the caterers thinking was shortsighted. The
negative impression in public eyes cannot ever be corrected, even with
a full-scale advertising campaign.
The popularly touted immediate cause of the disaster was the ostensible
unauthorized removal of supporting walls as part of an enlargement and
renovation program. It is overly simplistic, however, to think that
any one single cause can be faulted for the Versailles Hall disaster.
Would the building have collapsed if for nothing more than the suspected
removal of the supporting walls? Perhaps. Perhaps not on 24 May, but
a week or a month later.

After the tragedy it became apparent that the catering establishment
had been operating since 1997 without a proper license. The municipality-judicial
interface also failed, as the citys requests from the courts for
closing of the improperly licensed business were repeatedly deferred.
This cannot be cited as a direct cause of the accident, but it certainly
is an indication that regulatory oversight was not functioning properly.
Looking for a single cause to the disaster is a disguised witch-hunt,
a search for a villain who can be punished. If there is a lesson to
be learned here, it is that there were numerous contributing causes
to the disaster.
In Israel, as in many countries, a disaster prevention system
has developed, stressing inspection, licensing, and mitigation measures.
This system, if not fully coordinated in the most formal sense, provides
protection and back-up against disaster. When sub-standard building
materials are not caught at the production stage, they should be uncovered
at plans approval during licensing or later during construction inspections.
Most significant is that major parts of this disaster prevention system
failed in dealing with an entire series of issues, also including unauthorized
changes, blatant to all, in the facade of the building.
The floor cave-in was only the catalyst that brought to public attention
the failure of numerous aspects of the disaster prevention system. Now
a national commission has been appointed to investigate construction
practices. If that commission is to do its work properly, it will have
to look into the entire disaster prevention system as it relates to
construction.

The entire catering industry has a vested commercial interest in the
disaster inquiries. Perhaps as more of an emotional reaction than calculated
decision, many people planning weddings are reconsidering the halls
they are renting. They are asking for engineers reports. They
are also giving preference to ground level establishments, particularly
with extensive outdoor areas. This will probably carry through the summer
season, when there are no rains to complicate open-air affairs.
In a town north of Haifa, more than a two hour drive from Jerusalem,
another hall had a curious problem. It, too, was called Versailles Hall.
Although there was absolutely no connection between the two halls, many
people mistakenly thought differently. The hall quickly changed its
name.
Following the Versailles Hall collapse there was an interesting problem
of business continuity, and it came from a totally unexpected corner.
The bride worked in the Zion Square branch of Bank HaPoalim in downtown
Jerusalem, and as is quite common, she invited many of her co-workers
to the wedding. During the morning following the disaster, it quickly
became obvious that the bank could not open its doors. Sixteen of the
banks more than fifty employees had been injured in the disaster,
and three had been killed. Even those who were not harmed found it difficult
to work.
The temporary solution of Bank HaPoalim failed. Fill-in workers were
brought in from other branches in the Jerusalem area. By 11:00 a.m.,
however, it was clear that these workers could not function properly
in an unfamiliar branch. The bank closed early.
As the disaster becomes history, the bank will be left to deal with
the psychological trauma suffered by its employees, who will never forget
the wedding and for many days to come will gaze with sorrow at the desks
once occupied by their deceased co-workers. The Jerusalem Municipality
sent psychological intervention teams to speak with victims and their
families, but that is only a short-term general measure. Only the employer
can deal with specific on-the-job problems.
This was by no means a happen once example. The brides
mother worked for a Jerusalem Branch of Bank Leumi. Four of that banks
employees also died in the disaster.
There is no simple solution to business continuity when key personnel
are injured or are killed. The danger is there at any gathering, whether
it be a wedding, or just a group bus ride to an employee picnic. One
partial solution is to rotate personnel so that the largest possible
number of employees has a broad understanding of operations. Such rotation
has the advantage of covering for missing employees even when there
is no disaster. It also has side benefits for routine commercial operations,
however it, admittedly, can only be done in sufficiently large companies.
A confirmation of this principle of personnel gathering was a wedding
in the Tel Aviv suburb of Bnei Braq a week after the Versailles Hall
disaster. A major segment of the Jerusalem ambulance team was present.
Emergency services, however, pose a further problem. One responder covering
for another might be sufficient in routine work, but in times of disaster
every possible worker is needed. So, in the tense times in Israel today,
many ambulance workers celebrated at the wedding as they wore their
work uniforms and parked their ambulances outside, just in case
Dr. Jay Levinson
served as Disaster Victim Identification Officer of the Israel Police
before his retirement early this year. He also served for five years
as Chairman, Interpol DVI Standing Committee. Dr. Levinson has lectured
extensively on disaster response, and is now finishing a book on the
subject to be published by Academic Press.
©Copyright
2001 Systems Support Inc. All rights reserved. Reproduction in whole
or in part in any form or medium without the express written permission
of System Support Inc. is prohibited.
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