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Richard L. Arnold, CBCP
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Jeff Dato, MBCP, KPMG
John Jackson, J Albright Advisors
Edward Devlin, E.S. Devlin & Associates
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Pat McAnally, SunGard Availability
Brian Turley, Strohl Systems
Belinda Wilson, Hewlett-Packard
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Business Continuity
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AVIAN FLU
Prepare for Pandemics with Reliable,
Current Information
Concerns over a possible pandemic continue to capture the attention
of almost every segment of society. In recent months, experts have
warned that the world is overdue for a pandemic occurrence. The last
severe one struck the United States in 1918, with milder outbreaks
occurring in 1957 and 1968.
The Avian flu is the current frontrunner for causing potential widespread
damage. This flu, also known as the H5N1 virus, has been detected in
more than 50 countries and has killed more than 120 people.
While human-to-human transfer has not yet occurred, scientists and
medical experts are keeping a close watch on the virus. There is disagreement
over the severity of a potential virus outbreak. Some experts predict
as many as 300 million deaths worldwide. Others say the pandemic would
not take such a high toll.
Business continuity planners are also keeping a vigilant eye on the
changing situation. In this issue, you will find several articles written
by and for planning professionals. The authors vary on their opinions
of the virus and the threat it poses. But they do agree that planning
needs to be done.
In each article, you will find insight into areas that will require
attention in order to fully protect your organization from the impact
of a pandemic.
Some areas of concern include:
Absenteeism – Organizations must plan for a reduced work force
if a pandemic strikes. Employees will be ill; others will need to be
home to care for ill family members. Schools may be closed and childcare
will be unable. Others will be afraid to travel and risk exposure to
illness. Estimates for the number of absent employees range from 10
percent to as much as 50 percent.
Telecommuting – Allowing employees to work from home will be
an important step when preparing for a pandemic. Employers should plan
now the necessary equipment, technology and services needed to keep
key employees productive.
Crisis Communication – Employers must put in place a system to
communicate with all employees. Contact information should be updated
and alternate methods of communication should be designated. In addition,
organizations will need plans in place to communicate with the media.
Insurance – Businesses should examine their insurance policies
to determine if their business interruption insurance could apply if
a pandemic were to strike. Policies vary widely in what catalysts for
closure or temporary shutdowns will be covered.
Public/Private Cooperation – Government officials have said most
of the response to a pandemic will come from the local level. Organizations
must plan now to coordinate with local officials for emergency response,
civil disturbances, and other interruptions.
There are numerous other areas that each organization
needs to examine while preparing for a pandemic. It is important to
continually research the situation and stay abreast of any changes
that may be occurring. By reading a variety of opinions on the pandemic’s
potential for destruction, planners can gain insight into areas of
concern which they might not have considered before.
With a subject as broad as a pandemic, predictions
and media hype are bound to surface. Some information on the subject
is exaggerated and skewed to benefit a company, product, or service.
It is important to look past the hype and make sure that you are relying
on competent, current information.
DRJ is striving to make this task easier for our readers.
In addition to the reliable information you will find in our magazine,
we have launched a Web site dedicated to Avian flu and other pandemic
information.
This Web page contains a wealth of information on
the subject, as well as links to government reports, the World Health
Organization, Centers for Disease Control, and more. Downloads of white
papers and presentations are also available. In addition, you can view
archived articles from DRJ concerning pandemics and their potential
damage.
You can access this information at http://www.drj.com/special/avian/.
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