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Lessons
from Katrina
How True Data Recovery Made a Difference
By JIM REINERT
As gulf coast businesses evaluate
the effectiveness of their disaster recovery plans after Hurricane
Katrina, a major area of focus will no doubt be data protection.
As most know, a solid and secure data back-up procedure is a necessary
part of any disaster recovery plan, and Katrina confirmed that you
can never be too careful. For the lucky companies that utilized remote
data back-up services – or
had the foresight to ensure their backups were completely safe – next
steps after dealing with equipment and property damage were easier
to define. Having access to their data ensured that those businesses
would be able to press on, despite other inconveniences.
Unfortunately, due to the expense, that level of data protection is
out of reach for many small businesses, leaving them in a difficult
position. If they didn’t practice stringent back-up methods,
some companies had to face the possibility of losing all of their critical
data – client contacts, billing accounts, financial spreadsheets,
proprietary documents – and facing the future without the information
necessary to keep them operating. A recent Gartner study found that
half of all small and mid-size businesses that experience major data
failure – lasting more than 24 hours – will go under. Due
to the sheer size of Katrina, however, even companies that thought
they were well protected were not immune to data loss problems.
So what was missing from many disaster recovery plans and what helped
some businesses survive despite a lack of usable backups? Data recovery.
The type of data recovery referenced here should not be confused with
how “data recovery” has often been defined to evaluate
hurricane response practices. Many understand data recovery as working
with a back-up company and restoring data from previously backed-up
media. However, many companies did not have that type of relationship
established before the storm struck. So, in this case, data recovery
means working with a professional recovery service that can rescue
the original (and most up to date) missing data directly from the damaged
drives or media themselves after the damage occurs.
If Katrina has proven anything, it is that natural disasters have a
way of putting our best laid plans to waste. Many plans that included
data backup considerations failed to make the final step for data protection.
Data recovery is the missing element of disaster recovery planning
and can serve as a “hail mary” attempt when all other options
have been exhausted. The following stories of two gulf coast businesses
demonstrate the importance of having a well-rounded disaster recovery
plan that includes true data recovery.
Sawyer Real Estate had been an institution in Gulfport, Miss., since
it was founded more than 100 years ago. Carrying on that family tradition
was in serious jeopardy as owner Lenny Sawyer surveyed the remains
of his office days after Katrina hit land. The building was destroyed
and six feet of water had filled his office, leaving computers submerged
for several days. “Our life was on the hard drives in that office – rental
records, financial data, everything,” said Sawyer.
His business did not have recent backups, so he figured they would
have to start from scratch in the rebuilding process. This would take
a great deal of time and be a significant expense – one that
his small business could not afford since other hurricane-related costs
were already a burden. Luckily, Sawyer had heard of data recovery services
that could rescue data from damaged hard drives and decided to try
his luck. He made contact with a service provider and was immediately
relieved upon hearing that chances for recovery were good. In fact,
the recovery company explained that their success rate for flood jobs
was just as high as their normal success rate – meaning a majority
of those storm-damaged drives were most likely recoverable.
Despite the outward appearance of his damaged PCs, after some intensive
care in special cleanrooms, recovery experts were able to repair the
damage and rescue his data. “Even though the drives were sitting
in a collapsed building, under water for more than five days, the recovery
company was able to recover critical data we thought was gone forever,” said
Sawyer. Instead of having to dig through the debris to find paper copies
of business records, Sawyer Real Estate had the means to contact customers
and carry on with business throughout the difficult period.
Although they did not have useful backups available, Sawyer Real Estate
was still able to access their recovered data and be a resource for
their clients. Since a large percentage of companies that experience
data loss never recover from the experience, it is crucial that different
options exist for emergency situations. Even in cases where businesses
think they are completely protected, the need for an emergency solution
sometimes arises. In the example of Hurricane Katrina, the sheer magnitude
of the storm threatened some companies even though they took extra
measures to protect their data, thinking they were protected. Thankfully,
Seemann Composites, also located in Gulfport, Miss., had a back-up
plan for their backups.
As a custom fabricator of advanced composites and products, Seemann
Composites has thousands of files with proprietary information that
cannot be recreated. As Katrina approached, Office Manager Jan Niolon
suspected their main office on the coast would be in danger, so she
took the company’s back-up tapes and stored them in an offsite
location three cities away. “We do custom work for every job
so original files are crucial to our business,” said Niolon.
Sure enough, Katrina flooded their main production facility with enough
water to cover all of their computer equipment and files. Unfortunately,
Katrina hit the offsite location as well, flooding the back-up tapes
in the process.
Rather than panicking, Niolon had an additional procedure to supplement
her data back-up plan – data recovery services. “We were
in danger of losing several years’ worth of unique data,” said
Niolon. “We needed access to our files since we do a lot of work
for the government and are subject to defense contract audits. Utilizing
data recovery eased those concerns by retrieving files we thought were
unrecoverable and helping us get back to business as usual.” In
only a few short days, Niolon had much of the lost data back, which
helped Seemann continue with current projects and ensure they were
protected for the future.
These examples do a great job of illustrating just how important data
recovery services can be to businesses in need. Although a robust back-up
plan is definitely the best way to keep your company protected, establishing
a relationship with a data recovery provider is an excellent enhancement
to include in any disaster recovery plan. In addition to the problems
highlighted in these situations from Katrina, it’s important
to note that backups are often susceptible to problems of their own.
Reliability is the major issue, as a high percentage of backups fail
every year. According to Microsoft, 42 percent of attempted recoveries
from tape backups in the past year have failed. Strategic Research
estimates that as many as 50 percent of remote backups fail.
The various reasons why backups fail are too numerous to mention, but
the point is that they do fail, on a fairly regular basis. The only
real way to combat data back-up issues is by spending a significant
amount of money in hopes of achieving “perfect” backups – defined
here as backups that are made regularly, tested periodically, and stored
away from the computers they are protecting. The problem is that, due
mostly to expense, “perfect” backups are extremely difficult
to achieve, and getting close is simply out of reach for most small
businesses. A better plan is to implement a back-up system that works
on a regular schedule and utilize some type of remote storage – but
also incorporates data recovery into the equation in case Murphy’s
Law takes effect.
Businesses can waste valuable time and money looking for a data recovery
solution when disaster strikes. Both Sawyer Real Estate and Seemann
Composites avoided those difficulties by having an established recovery
provider included as part of their planning. So whether your business
has a high level of preparedness with strict disaster recovery procedures
and data backup planning, or a low level without any specific measures
established – you should always look at data recovery as an option
to help get your business back up and running. Katrina was a wake-up
call to companies across the country, so it’s important to use
those lessons and ensure your company is protected with a complete
disaster recovery plan.
Jim Reinert serves as director of software and services
for Ontrack Data Recovery. In this position since April 2004, Reinert
handles the technology and business development and product line management
of the recovery services and software business lines.
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