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Volume 29, Issue 4

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Jon Seals

In life and in business, you are generally more successful when you have friends. You are able to share the load, bounce ideas off each other, and have each others’ backs, if you will. The goal is that the sum of the parts is greater than indicated by the math.

Companies that are trying to address large problems will find it lonely if they don’t surround themselves with an ecosystem, the technology equivalent of friends, to fill in the gaps.

The idea of an ecosystem isn’t new – it’s a core reason most industries exist. Ecosystems in the technology space succeed for some of the same reasons most of us tend to have a higher score when we play “best ball” in golf, compared to playing solo. For example, there may be a woman who can drive the ball down the fairway, another guy that chips it onto the green, another guy who is a whiz with the putter, and then there’s me – the designated golf cart driver. In tech, when vendors, partners, customers, and thought leaders collaborate, they can set higher standards for innovation and push the limits with the solutions they create.



Iron Mountain, the company known for its underground caverns that house everything from classified government documents and Hollywood movie reels to data centers, is expanding into Northern Virginia, the largest and most active data center market in the US.

The company recently kicked off construction of a 150,000-square foot data center in Manassas, which it expects to be the first of at least four buildings on a future 83-acre, 60MW data center campus, according to a news release. The facility is slated to come online in August 2017.

It first announced plans to build a data center campus in the region in March.



Thursday, 20 October 2016 00:00

Is World Backup Day Such a Good Idea?

As you may already know, World Backup Day is on the 31st of March, 2017. So depending on when you read this blog post, you may have more or less time in front of you until it rolls around again. Hooray for World Backup Day, you might think, reminding people how important it is to safeguard data and systems.


But is there a danger that data backups then have but one day of fame per year, only to be forgotten about for the other 364 (or 365)? Maybe this anniversary could be put to a slightly different use.



Thursday, 20 October 2016 00:00

Create your complete Business Continuity Plan

The Business Continuity Planning Template: Your Guide to Creating a Complete Business Continuity Plan

Creating a comprehensive Business Continuity Plan is a critical step in the development of your BCM program. A few weeks ago, we posted our ultimate guide to developing a risk mitigation plan, but this week we’re going to take another step toward program maturity by looking at the development of the Business Continuity Plan itself.

This Business Continuity Plan is the aggregate of your planning and analysis processes (risk assessment, business impact analysis, and threat and risk assessment). It includes various documentation and checklists that allow your organization to continue to function effectively (or to restore business functions) during an emergency event. With that in mind, we developed the following checklist to help you develop an overall Business Continuity Plan, as well as other plans and action items for specific areas in your organization. We suggest the use of checklists as they are efficient, straightforward, and ensure important items are not missed.



Airport, print and radio ads aim to raise awareness of Rackspace's managed cloud expertise and product portfolio

SAN ANTONIO, TX --(Marketwired - October 19, 2016) - Rackspace® (NYSE: RAX) today announced the launch of the biggest and most expansive advertising campaign in its 18-year history to raise awareness for the company's managed cloud services offerings across the globe. This new brand campaign is aimed at business executives and IT leaders, and will illustrate how Rackspace has shifted its business over the past two years to go "all in" on its managed cloud strategy by providing expertise and Fanatical Support® for the world's leading clouds including Amazon Web Services® (AWS), Microsoft® Azure®, OpenStack® and VMware®, along with dedicated servers.

The campaign's message is simple: "Rackspace -- Your Clouds. Our Expertise." It kicks off with billboards in major U.S. airports throughout Dallas, Atlanta and New York City, along with print, online and radio advertisements in leading business and technology outlets such as the Wall Street Journal, Wired and National Public Radio. Internationally, the campaign will feature advertisements in London and in key markets within LATAM and APAC to help raise Rackspace's global profile in the managed cloud space.

"This campaign is an opportunity for us to reintroduce Rackspace to market as the leader in managed cloud services," said Carla Piñeyro Sublett, chief marketing officer of Rackspace. "We want business and IT leaders to know that if they are part of the 75 percent of the world using multiple clouds at an increasing pace, but struggling with the complexity, pain and expense of managing them, our expert cloud engineers are ready to partner with them to architect, secure, migrate, operate and optimize their cloud and application workloads."

According to a recent survey from RightScale, the typical business is currently using or experimenting with six different cloud platforms. IT decision makers' biggest concern -- even outranking online security -- is finding the expertise to manage all those clouds. To solve this pain point, Rackspace expanded its offerings and multicloud expertise last year to support businesses that want to run workloads on industry leading cloud platforms.

From Rackspace's earliest years as a managed hosting provider, it has been known for its accessible, results-obsessed customer service called Fanatical Support. The company remains focused on delivering the highest level of support in the cloud industry.

"Our number one focus is delivering the best outcomes for our customers, regardless of which cloud provider they use," added Sublett.

For more information about the Rackspace managed cloud offering, visit: www.rackspace.com/expertise.

About Rackspace
Rackspace (NYSE: RAX), the #1 managed cloud company, helps businesses tap the power of cloud computing without the complexity and cost of managing it on their own. Rackspace engineers deliver specialized expertise, easy-to-use tools, and Fanatical Support® for leading technologies developed by AWS, Google, Microsoft, OpenStack, VMware and others. The company serves customers in 120 countries, including more than half of the FORTUNE 100. Rackspace was named a leader in the 2015 Gartner Magic Quadrant for Cloud-Enabled Managed Hosting, and has been honored by Fortune, Forbes, and others as one of the best companies to work for. Learn more at www.rackspace.com.

Forward-Looking Statement
This press release contains forward-looking statements that involve risks, uncertainties and assumptions. If such risks or uncertainties materialize or such assumptions prove incorrect, the results of Rackspace Hosting could differ materially from those expressed or implied by such forward-looking statements and assumptions. All statements other than statements of historical fact are statements that could be deemed forward-looking statements, including any statements about third party data that may suggest trends for our business or industry; any statements of marketing plans, strategies, and objectives of Rackspace for future operations or growth; any statements of expectation or belief regarding future events, and any statements of assumptions underlying any of the items mentioned. Risks, uncertainties and assumptions include the possibility that expected growth or success may not materialize because of Rackspace's failure to create a viable vision or its inability to execute on its vision, failure to execute on its operational plans, rapid technological changes that adversely affect the demand for Rackspace products and services, shifts in customer demand, customers' and potential customers' acceptance of Rackspace products, services, and other risks that are described in Rackspace Hosting's Form 10-Q for the quarter ended June 30, 2016, filed with the SEC on August 9, 2016. Except as required by law, Rackspace Hosting assumes no obligation to update these forward-looking statements publicly, or to update the reasons actual results could differ materially from those anticipated in these forward-looking statements, even if new information becomes available in the future.

Receives Highest Score in Current Offering Category

DALLAS--()--Trend Micro Incorporated (TYO: 4704; TSE: 4704), a global leader in security software, today announced it received the highest score in the Current Offering category among the fifteen vendors evaluated in “The Forrester Wave™: Endpoint Security Suites, Q4 2016” report. Trend Micro believes that being named as a leader by Forrester’s report affirms the merits of having a complete endpoint protection portfolio and marks yet another point of independent industry validation of Trend Micro’s technology leadership.

“Customer references were also taken into account, and it is my view that the user feedback further validates our ‘maximum protection, minimum impact’ value proposition.”

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Trend Micro received the highest score possible in the Product Roadmap and Go-To Market Strategy criteria, garnering an overall score of 4.7 out of 5 in the strategy category. The report also states, “Overall, Trend Micro’s current portfolio, combined with its short- and long-term road maps, aligns very well with the current and (likely) future needs of enterprise buyers.”

“Receiving these scores in an independent evaluation from such a well-respected research firm is an important recognition, and I believe it is confirmation that our endpoint security suite delivers the protection enterprises need,” said Kevin Simzer, executive vice president, sales, marketing and business development for Trend Micro. “Customer references were also taken into account, and it is my view that the user feedback further validates our ‘maximum protection, minimum impact’ value proposition.”

In addition to providing the best endpoint security technology available today, Trend Micro has the right vision to develop sophisticated techniques to combat the threats of tomorrow. Earlier this month, the company released its new class of cyber threat defense, XGen™ endpoint security, which complements Trend Micro’s proven optimized protection with high-fidelity machine learning. Using a single or incomplete set of techniques can leave gaps in a company’s security posture, but the evolving threat landscape demands a comprehensive, multi-layered endpoint protection strategy. This is exactly what XGen™offers. With 28 years of experience and more than 155 million endpoints protected, this latest release demonstrates Trend Micro’s unwavering commitment to innovation in the area of endpoint security.

Visit Trend Micro to access a copy of the full report.

About Trend Micro

Trend Micro Incorporated, a global leader in cybersecurity solutions, helps to make the world safe for exchanging digital information. Our innovative solutions for consumers, businesses and governments provide layered security for data centers, cloud environments, networks and endpoints. All our products work together to seamlessly share threat intelligence and provide a connected threat defense with centralized visibility and control, enabling better, faster protection. With more than 5,000 employees in over 50 countries and the world’s most advanced global threat intelligence, Trend Micro enables organizations to secure their journey to the cloud. For more information, visit www.trendmicro.com.

CrowdStrike Falcon Receives Perfect Scores in Six Key Evaluation Criteria and Secures Placement in One of the Highest Report Categories

IRVINE, Calif.--()--CrowdStrike, the leader in cloud-delivered next-generation endpoint protection, today announced that Forrester has named CrowdStrike a ‘strong performer’ in their report “The Forrester Wave™: Endpoint Security, Q4 2016,” a comprehensive overview of the endpoint protection vendor landscape. According to Forrester, the CrowdStrike Falcon ™ platform can now be used as a standalone replacement for anti-malware in certain environments. In addition, customers report a high level of satisfaction with CrowdStrike’s ability to prevent and detect threats to their environment, with a very low impact on endpoint user experience.

“In my career, the deployment of CrowdStrike Falcon was perhaps the easiest global security technology rollout I’ve seen. By leveraging the technology’s cloud architecture and CrowdStrike’s expertise, we were able to deploy with incredible speed and efficacy. We realized the value immediately”

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Among the highlighted strengths are CrowdStrike Falcon’s perfect scoring on attack detection and effectiveness, threat intelligence, and no end-user impact, along with the technology’s fully cloud-based infrastructure. Additionally, Forrester recognized CrowdStrike for successfully delivering on a number of prevention capabilities and enterprise features, as well as the company’s go-to market strategy.

“In my career, the deployment of CrowdStrike Falcon was perhaps the easiest global security technology rollout I’ve seen. By leveraging the technology’s cloud architecture and CrowdStrike’s expertise, we were able to deploy with incredible speed and efficacy. We realized the value immediately,” said Roland Cloutier, staff vice president and chief security officer at ADP. “ We always look for highly effective solutions that align to our enterprise security ecosystem and cyber defense strategy. CrowdStrike exceeded our expectations. They enabled ADP’s Cyber and IT organizations to consistently manage and better protect our datacenter platforms around the globe while also leveraging our existing investments and resources through innovative technology and advanced API capabilities.”

“This report is another great validation for the unique and compelling approach we’ve taken to change the way organizations around the world protect their endpoints,” said George Kurtz, CrowdStrike’s co-founder and chief executive officer. “As highlighted by Forrester, CrowdStrike’s robust technology roadmap has allowed us to deliver a full endpoint protection platform, capable of replacing legacy antivirus solutions. Additionally, CrowdStrike has reinvented how endpoint security is delivered with its industry-leading native cloud architecture. We are the first and only company to provide a complete end-to-end solution that unifies next-gen AV with EDR and managed hunting -- all via a single lightweight agent.”

As part of its next-generation endpoint protection technology, CrowdStrike uses powerful signatureless machine learning algorithms and Indicators-of-Attack (IoA) based threat prevention to identify and block known and unknown threats. In addition, CrowdStrike Falcon provides unrivalled visibility within its endpoint detection and response (EDR) solution. As part of the company’s enterprise technology roadmap, CrowdStrike is actively developing and releasing numerous open APIs to allow for seamless integration with existing architectures and fast deployments, efficacy and scalability.

To learn more about CrowdStrike’s inclusion in the “Forrester Wave™: Endpoint Security, Q4 2016,” read a blog by George Kurtz, co-founder and chief executive officer of CrowdStrike, available here.

Join our webcast with Chris Sherman, Forrester Research, Analyst on Thursday, October 20th at 9am PDT | 12pm EDT. Register here.

About CrowdStrike

CrowdStrike is the leader in cloud delivered next-generation endpoint protection. CrowdStrike’s core technology, the CrowdStrike Falcon™ platform, stops breaches by preventing and responding to all types of attacks – both malware and malware-free. CrowdStrike has revolutionized endpoint protection by being the first and only company to unify three crucial elements: next-generation antivirus, endpoint detection and response (EDR), and a 24/7 managed hunting service — uniquely delivered via the cloud in a single lightweight sensor. Falcon uses the patent-pending CrowdStrike Threat Graph™ to analyze and correlate billions of events in real time, providing complete protection and five-second visibility across all endpoints. The company leads threat prevention with its potent combination of signatureless machine learning and behavioral-based analytics.

Many of the world’s largest organizations already put their trust in CrowdStrike, including three of the 10 largest global companies by revenue, five of the 10 largest financial institutions, three of the top 10 health care providers, and three of the top 10 energy companies. CrowdStrike Falcon is currently deployed in more than 176 countries.

We Stop Breaches. Learn more: https://www.crowdstrike.com/

PHILADELPHIA--()--Wharton Research Data Services (WRDS), the award-winning data research platform and business intelligence tool for corporate, academic and government institutions worldwide, announces the addition of three new Thomson Reuters datasets to its platform; SDC New Issues, I/B/E/S Key Performance Indicators (KPIs), and SDC Mergers & Acquisitions data. A part of the Wharton School of the University of Pennsylvania, WRDS provides global corporations, universities and regulatory agencies the thought leadership, data access and insights needed to accelerate impact.

“These sets can be a powerful tool for researchers; offering data that is broad in content and historically extensive.”

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SDC New Issues includes debt capital markets (DCM) and equity capital markets (ECM) transaction data going back to the 1970’s and 1980’s respectively. The data sets include common stock offerings (IPOs, secondary offerings, and Rule 144a stock offerings), convertible debt and preferred stocks. It offers over 100 data elements including offering terms, ratings, use of proceeds, book and co-manager, legal counsel, auditor, trustees, fees and expenses, issuer profile information, and more.

SDC Mergers & Acquisitions data tracks over 150 elements including target and acquirer profile information, deal terms and legal advisors. The database has over 1 million global M&A deals as far back as the 1970’s.

I/B/E/S KPI evaluates businesses and their likely performance in the medium and long term. KPIs evaluate trends and inform of portfolio allocation changes for numerous industries including Airlines, Banking, Energy, Insurance, and Pharmaceuticals. They offer quantifiable measurements that reflect critical success factors.

“WRDS is very pleased to add three important Thomson Reuters datasets to our current offering,” said Robert Zarazowski, Managing Director of WRDS. “With these additions, WRDS offers a total of 13 Thomson Reuters datasets to our subscribers, providing unparalleled insight and a wide array of uses for our researchers.”

"Thomson Reuters ongoing partnership with WRDS highlights our commitment to the academic community,” said Marika Vilen, global head of partners, Thomson Reuters. “These sets can be a powerful tool for researchers; offering data that is broad in content and historically extensive.”


Thomson Reuters is the world’s leading source of news and information for professional markets. Our customers rely on us to deliver the intelligence, technology and expertise they need to find trusted answers. The business has operated in more than 100 countries for more than 100 years. Thomson Reuters shares are listed on the Toronto and New York Stock Exchanges For more information, visit www.thomsonreuters.com.


Wharton Research Data Services (WRDS) is the award-winning research platform and business intelligence tool for over 49,000 corporate, academic, government and nonprofit users at 400+ institutions in 30+ countries. WRDS provides the user with one location to access over 200 terabytes of data across multiple disciplines including Accounting, Banking, Economics, ESG, Finance, Healthcare, Insurance, Marketing, and Statistics. Flexible data delivery options include a powerful web query method that reduces research time, the WRDS Cloud for executing research and strategy development, and the WRDS client server using PCSAS, Matlab, Python and R. Our Analytics team, doctoral-level support and rigorous data review and validation give clients the confidence to tailor research within complex databases and create a wide range of reliable data models.

From partnerships with data vendors to our own tools, including the WRDS SEC Analytics Suite and Event Study by WRDS, Wharton Research Data Services is the global gold standard in data management and research, all backed by the credibility and leadership of the Wharton School.


Founded in 1881 as the first collegiate business school, the Wharton School of the University of Pennsylvania is recognized globally for intellectual leadership and ongoing innovation across every major discipline of business education. With a broad global community and one of the most published business school faculties, Wharton creates economic and social value around the world. The Wharton School has 5,000 undergraduate, MBA, executive MBA, and doctoral students; more than 9,000 participants in executive education programs annually and a powerful alumni network of 95,000 graduates.

Thursday, 20 October 2016 00:00

MathWorks Introduces Risk Management Toolbox

NATICK, Mass.--()--MathWorks today announced Risk Management Toolbox, which offers risk managers a set of functions and apps in MATLAB to develop and validate risk models and perform risk simulation. By supporting the development of models and helping to simulate scenarios, Risk Management Toolbox allows for accurate assessment of risk factors when performing credit and market risk analysis, modeling, and simulation.

“In today's rapidly changing and volatile markets, risk modeling, validation, and stress testing are integral to financial services firms. Success depends on the accuracy of the models used and the velocity at which these organizations can innovate, while maintaining low risk exposure”

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Financial, quant, and risk professionals can now model probabilities of default, create credit scorecards, perform credit portfolio analysis, and backtest models to assess potential for financial loss. Risk Management Toolbox offers an open and customizable platform for mathematical modeling, visualization, and integrated risk analysis, modeling, and simulation across risk domains, helping to assess corporate and consumer credit risk, as well as market risk models. The toolbox runs within MATLAB, which provides an environment for mathematical exploration with royalty-free options for production deployment.

Key features of the toolbox include a Binning Explorer app for automatic and manual binning for credit scorecards, credit portfolio simulation tools to analyze credit portfolio risk, and backtesting tools for value-at-risk (VaR) models. Risk Management Toolbox, when combined with additional MATLAB products, provides a scalable solution that meets research and production applications needs across varied projects and timeframes, and offers interactive customized apps and detailed reports.

“In today's rapidly changing and volatile markets, risk modeling, validation, and stress testing are integral to financial services firms. Success depends on the accuracy of the models used and the velocity at which these organizations can innovate, while maintaining low risk exposure,” says Stuart Kozola, computational finance product manager, MathWorks. “With Risk Management Toolbox, these companies can now speed creation, validation, and performance of what-if scenarios on credit and market models to satisfy regulatory and compliance needs, and to navigate market movements.”

To learn more about Risk Management Toolbox, please visit

About MathWorks
MathWorks is the leading developer of mathematical computing software. MATLAB, the language of technical computing, is a programming environment for algorithm development, data analysis, visualization, and numeric computation. Simulink is a graphical environment for simulation and Model-Based Design for multidomain dynamic and embedded systems. Engineers and scientists worldwide rely on these product families to accelerate the pace of discovery, innovation, and development in automotive, aerospace, electronics, financial services, biotech-pharmaceutical, and other industries. MATLAB and Simulink are also fundamental teaching and research tools in the world's universities and learning institutions. Founded in 1984, MathWorks employs more than 3500 people in 15 countries, with headquarters in Natick, Massachusetts, USA. For additional information, visit mathworks.com.

MATLAB and Simulink are registered trademarks of The MathWorks, Inc. See mathworks.com/trademarks for a list of additional trademarks. Other product or brand names may be trademarks or registered trademarks of their respective holders.

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