By Jacque Rupert, Avalution Consulting
Originally posted on Avalution Consulting’s Business Continuity Blog
Nearly all business continuity professionals understand the importance of the business impact analysis (BIA) as the primary means for laying the foundation of a business continuity program. However, many professionals struggle to receive executive buy-in, as well as the necessary resources and support for the process. This article dispels common myths in attempt to help remove barriers to obtaining support and contributes to the creation of the business case for performing the BIA in any organization.