
Tough Problem, Simple Solution
By Joseph Flach
I am a disaster planner, who, like most all other disaster planners, has a tough time getting management
committed to performing the tasks necessary to adequately address disaster planning within my
organization.
Why is it, that all these managers who attend my sessions on the whys and wherefores of Business
Continuity Planning, those same individuals who agree so whole-heartedly on the need to develop
contingency plans when I talk to them one on one, fail to put forth any effort to actually create these
plans?
You can give me all the excuses you want from:
They dont have the know-how;
They dont have the time;
They dont have the resources;
to:
It has a low priority;
They dont think a disaster will occur;
They dont understand the need.
The real reason, in my opinion, is that, in most organizations, managers are not a part of their job
descriptions, and, it is not accounted for in their job appraisals.
In most organizations, there is only one individual or one group of individuals with any mention of
disaster planning responsibilities in their job descriptions, MBOs, objectives, appraisals, or whatever
other tool is used to document or measure an individuals performance. Usually, these individuals are
really only responsible for assisting others to develop their plans. As a disaster planning expert, I am
responsible for assisting the MIS managers, communications managers, and business unit managers, in
creating plans for their areas of responsibilities. I do not tell these individuals how to conduct their day
to day affairs in a normal environment, likewise, I cannot tell them how to perform their jobs after a
disaster has occurred. I can, however, make sure that they have addressed the proper issues; act as
liaison between IS managers and business managers; act as liaison between my company and recovery
vendors; perform risk analysis; etc., etc., etc.
If we look at our job descriptions, it is obvious that I cannot perform my job without the cooperation of
many other managers. These other managers, however, have no reference to business continuity
planning in their job descriptions, and, therefore, do not need me to satisfy the objectives for which their
performances will be measures.
I have yet to meet a manager, at any level, that did not agree with my assessment of the need for
contingency, recovery, or continuity plans in their areas. The only incentives they have for creating these
plans, however, are to close an exposure to a risk which is unlikely to occur during their tenure, and to
get me off of their back.
In some organizations, auditors are writing up functional areas for not having plans, in companies where
managers are appraised on how well they satisfy audit requirements. This environment, however, creates
the incentive of doing what it takes to satisfy the auditor, no more, and, no less. This is what is currently
happening in the banking and insurance industries.
So how do we remedy this situation? Put the responsibility of creating (maintaining) business continuity
plans in every managers job description? Sure, why not? If senior management is truly committed to
creating these plans, why not specifically spell it out in everyones job description? Reward managers
for creating plans by adding this issue. The weight given to this item will determine just how much
attention managers give to it. Companies may even want to give it different weights for different
responsibilities. For example, IS operations, communications, and accounts receivable managers may
have a higher weight given this responsibility regardless of ones understanding of the need or how
convinced they are that a disaster will actually occur. It is only human nature.
As a kid, I wasnt likely to run out and cut the grass even when I agreed it needed cut. Mom, however,
could make me cut the grass with threats of punishment or rewards of payment. In our current business
environment, the threat is obscure (you wont be prepared if a disaster occurs!) and the reward
non-material (you will survive the disaster!) for creating disaster plans. No wonder its not getting done.
Having your disaster planner as the only individual being appraised on this responsibility is like
rewarding (or punishing) the lawn-mower but not the kid pushing it.
Boy, that grass is getting long. It sure needs cutting. Wonder why that lawn-mower isnt getting the job
done?
Joseph P. Flach is an Internal Management Consultant with Union Camp Corporation in Wayne, NJ.
This article adapted from Vol. 6 #1.
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