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Published on May 29, 2014
Written by Mike McClain, Senior Web Designer & Site Manager

General Sessions

Monday: General Session 1

Do it Well; Make it Fun!

8:15 a.m. - 9:15 a.m.

Ron Culbertson

The business of business continuity is not a funny one. The stress levels can be high and the demands intense. But, there are ways to improve the processes into more enjoyable and motivational steps. In this humorous session, attendees will learn how to change perspective in life and work to manage stress, communicate more effectively and improve the work environment. Discover how organizations can be more productive and staff can be more content. It’s the little things that make the big differences!

Ron Culbertson has been speaking professionally since 1996 and has spoken to more than 140,000 people in more than 1000 organizations. He was also the 2012-2013 president of the National Speakers Association.

Monday: General Session 2

The Critical Role of Multilingual Considerations in Crisis & Emergency Communications

9:30 a.m. - 10:30 a.m.

ROBERT CHANDLER, PH.D.

BCI Certified SpeakerLittle attention has been given to cognitive function during peak periods of crisis as this function specifically relates to language.

Regardless of high proficiency in their second language, bilingual and multilingual first-responders and others report experiencing occasionally reverting to first language (their first-learned language or “mother tongue”) in thinking, speaking and listening comprehension under periods of peak stress during disaster and emergency situations. Cognitive reversion to first language has significant implications for crisis and risk communication, directly impacting practical applications for communication to bilingual and multilingual individuals during a disaster.

This presentation discusses the little-explored phenomenon of first-language reversion in cognitive function during crisis, and touches on other issues that point to multi-language messaging implications for crisis communication. It is intended to help instruct crisis and disaster management communication best practices.

Robert C. Chandler, Ph.D. is an internationally known expert specializing in the area of crisis and risk communication. Professor of communication and director of the Nicholson School of Communication at the University of Central Florida. His research and expertise has been tapped by government, health and community agencies and major world enterprises alike.

Monday: General Session 3

Critical Success Factors for Cyber Response Programs

10:45 a.m. - 11:45 a.m.

Damian Walch, Deloitte

Investments in cyber security are at an all-time high, yet successful cyber-attacks are on the rise, both in number and sophistication. Today’s cyber criminals aren’t focusing exclusively on financial assets; many are stealing intellectual property, and the most motivated focus on disrupting and destroying critical infrastructure. Cyber incidents will occur, and some may become fullblown business crises. How damaging they become depend, in part, on how rapidly the situation can be analyzed, how decisively leaders take action, and how effectively teams interact with customers, media, legal counsel, law enforcement, and industry peers. How prepared and resilient is your company? Learn the critical success factors in building a comprehensive Cyber Incident Response Program.

Damian Walch is director with the Deloitte’s Cyber Risk Services practice.

Tuesday: General Session 4

Shake It Up! How to Bring Energy and New Life into Your Program

8:15 a.m. - 9:15 a.m.

Regina Phelps, CEM, RN, BSN, MPA

What does it mean to “shake it up - ” to do things differently, to try something new, and reinvent yourself and your work? If you find yourself spinning in circles, how can you reinvent, reimagine your program? What are you doing to ensure that you are a valuable asset of the company and are also creating opportunities for your professional future? This session addresses the “been there, done that” pattern of your program, and then quickly moves to making our programs come alive and get people engaged.

Regina Phelps, CEM, RN, BSN, MPA, is president, Emergency Management & Safety Solutions.

Tuesday: General Session 5

Getting to the Dollars and Sense of Business Continuity: Planning In an Always On World

9:30 a.m. - 10:30 a.m.

Mike Puldy, IBM BCRS

Larry Ponemon, Ponemon Institute

Pat Corcoran, IBM BCRS

Deborah Orr, Forbes Insights Analyst

The full value of effective business continuity is often hard to articulate but this panel of experts can help shed light on how companies all over the world are making the important connection on how the ROI for business continuity has never been so important to the business. Forbes Insights provides perspectives on the fiscal impact on brand and reputation, the Ponemon Institute shares the unique and valuable role of business continuity and the actual savings in time and money. The panel also will discuss how you can drive up the profile of business continuity and share personal best practices.

Michael Puldy, moderator,is the service and solution executive for IBM Business Continuity and Resiliency Services North America. Panel members: Dr. Larry Ponemon, chairman and founder of the Ponemon Institute, and Pat Corcoran, global business development executive for IBM Business Continuity and Resiliency Services. Deborah Orr, Forbes Insights Analyst.

Tuesday: General Session 6

Effects of Traumatic Stress on Employees

10:45 a.m. – 11:45 a.m.

Roberta Flynn

The psychological impact of traumatic stress can be mitigated by learning resilience traits and good coping strategies. The signs of traumatic stress involve behaviors, thoughts and actions that anyone can learn and develop. Participants will learn how mental rehearsal affects not only our readiness to face traumatic incidents, but our resiliency. Participants will be exposed to the five emotional response phases of disaster response and discover how important it is to know which phase they are going through and what to expect. Effective communication strategies will be included.

Dr. Roberta Flynn is vice president, trainer, and threat assessment specialist for Professional Workplace Interaction, Inc.

Wednesday: General Session 7

Robots Are (Not) People, Too

8:15 a.m. – 9:15 a.m.

Robert Chandler, Ph.D.

Exciting robotics technology is emerging that is designed to aid dramatically in disaster relief while helping to spare emergency and recovery personnel from potential harm. Approaching the booming robotics trend, questions and challenges arise. What are the ways in which it may be safely used in rescue and recovery? In what ways may this technology impact employment and educational factors for the field? This presentation offers proactive steps for recovery-workforce and individual resilience, including recognizing checkpoints and important training resources.

Robert C. Chandler, Ph.D. is professor of communication and director of the Nicholson School of Communication at the University of Central Florida.

Wednesday: General Session 8

Lessons Learned from 2014’s Crises: Now...Before It is Too Late

9:30 a.m. – 10:30 a.m.

Bruce Blythe

Jim Satterfield

Events move quickly in a crisis. The consequences last for years. What do you need to know, do, and say? A crisis is not business as usual; It is business as unusual. Your actions and response in a crisis can create a second crisis. This session will review 2014’s most significant crisis events, their impacts, and the lessons learned. Learn what you must have and do to make your crisis plans align with today’s best practices, before the crisis starts. Hear and experience a crisis from inside and understand the ‘why’ that many others miss.

Bruce T. Blythe is the CEO of Crisis Management International, Inc.

Jim Satterfield serves as president and COO of Firestorm Solutions, LLC.

Wednesday: General Session 9

Moving from Best Practice to FASTpractice

10:45 a.m. – 11:45 a.m.

Barry Pruitt

Michael Herrera

It’s critical for BC professionals to mesh multiple program initiatives and tasks seamlessly together. In today’s high pressure environment, you may feel overrun with day-to-day responsibilities while fending off external influences. If you and your team are stretched, overworked and underutilized, always busy but not productive, or finding agendas constantly hijacked, this session offers you a way out. Forget getting more done in less time. Get the right things done that make measurable difference. Get ready to 10x your output and reclaim professional control with FASTpractice.

Barry Pruitt serves as the managing partner with Pinnacle Business Concepts, Inc.

Michael Herrera is the CEO of MHA Consulting, a leading business continuity planning and information technology consulting firm.

The morning General Sessions are tailored to a broad audience covering topics that appeal to all conference attendees. Start your day of learning and networking with sessions that focus on the best business continuity strategies, trends and topics in the industry.