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Tags >> KingsBridge
Feb 05
2013

SUPER BOWL AND YOUR BUSINESS

Posted by Skip Williams in Paying for Preparedness , KingsBridge , Emeregency Management , DRP , DR , Disaster Recovery Planning , Disaster Recovery , Business Continuity Program , Business Continuity Planning , Business Continuity Development , Business Continuity , BCP

Skip Williams

How does watching football on Sunday translate into to-do’s for Monday?  More than 100 million people watched the Super Bowl on Feb 3rd, they were expecting a great game and some good entertainment.  What they got was almost a disaster for CBS.  In the recovery planning business, we are always trying to minimize the likelihood of an incident becoming a disaster.  CBS did an excellent job of this on Sunday.

When the power went out in half of the Superdome and the game was stopped unexpectedly, CBS did a good job of keeping people entertained for the 34-minute delay.  While they likely didn’t plan for the lights going out in half of the building, they did have a contingency plan for the power going out and as a result were able to keep most fans watching the commercials and the announcers.  The numbers aren’t available yet, but they might have sold more commercials because of the extra prime-time viewership the “abnormality” created.