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Volume 29, Issue 2

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Heads In The Sand

Written by  A. ALEX FULLICK, MBCI, CBCP, CBRA Thursday, 06 January 2011 18:40

Business Continuity as a Social Responsibility A disaster at its fundamental core is about people. Even when a core technology component is offline and it affects the ability of an organization to operate, it still impacts people: employees, vendors, suppliers, stakeholders, investors and customers. Each organization is responsible to ensure a business continuity management (BCM) program to minimize the impacts to all of these groups of people. Responsibility can be defined as “having the capacity to make moral decisions” while social can be defined as “living with, or being exposed to, others in a community.” When brought together, organizational social responsibility can be interpreted as acting in an ethical manner to support the ongoing development of its workforce – including their families – and the local community, which it serves. In his book Human Universals (1991), Donald Brown describes five


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