Fall World 2017

Conference & Exhibit

Attend The #1 BC/DR Event!

Fall Journal

Volume 30, Issue 3

Full Contents Now Available!

Thursday, 15 June 2017 19:46

New START Package from Marketpoint Recall Prepares Manufacturers for Quick and Efficient Global Product Recalls

NEW YORK & LOS ANGELES – Marketpoint Recall, a global recall service and division of Marketpoint, today introduced its Strategic Action and Recall Team (START) Package, a comprehensive contingency service that helps companies prepare for and handle global product recalls. From team roles to IT to telephony systems and processes, Marketpoint Recall’s comprehensive START Package provides the tools for companies to manage a product recall quickly and successfully.

“As we’ve seen recently, an unexpected recall can put an unprepared company into shock, escalating the issue and potentially damaging its reputation beyond repair,” said Peter Gillett, CEO, Marketpoint Recall. “Our START Package offers businesses an invaluable service with solutions that proactively prepare businesses, allowing them to react quickly and efficiently when a recall strikes.”

The Marketpoint Recall START Program ensures companies are fully resourced during a product recall. START establishes a central team and processes, and executives are briefed to ensure they are ready for a potential crisis. The program also provides designated in-country telephone numbers, phone lines and an interactive voice response (IVR) system with local language recordings. It also features a customer relationship management (CRM) system to house contacts, issue alerts electronically, and track communications activity.

The START Program includes a mock recall program to walk companies through the customer communication process from beginning to end. Marketpoint Recall utilizes an advanced cloud-based telephony system so managers can take control of an issue from any part of the world at any time. With an assigned Marketpoint Recall Account Manager and multilingual call center agents, the START team is fully rehearsed on protocols and ready to help when a crisis occurs.

“Communicating with your customers during a recall is essential to maintaining their trust and loyalty,” added Gillett. “START eliminates language barriers and increases your communication channels, giving you and your customers peace of mind.”

To download a free emergency recall response kit to support you before disaster strikes, visit: http://marketpointrecall.com/start-package.

For more information about Marketpoint Recall’s START Package, visit marketpointrecall.com/recall-start-package/.

About Marketpoint Recall

Marketpoint Recall has more than 35 years of international experience. Over the years, the channels and processes have been developed and are in place to cater to a wide range of industries. The Marketpoint Recall team is on hand to guide businesses through a recall process, working as an extension of the business to reach the best possible solution. The company’s capabilities to handle the recall across geographical and language barriers is what sets it apart from other companies. Learn more at www.marketpointrecall.com.