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Fall Journal

Volume 30, Issue 3

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DRJ Digital Edition

We offer one service provider the opportunitity to be the sole sponsor of an entire issue. This will ensure proper exposure and ROI for the advertiser. With only four issues per year, this is an extremely limited offering that sells out quickly. Aside from an ad on the cover of the printed magazine, the Digital Edition options include: full-page advertisement, leaderboard ads, and other dynamic ads.

Your Ads Come To Life!

  • All ads are interactive with hotlinks to your Web site.
  • You can add audio, video or flash to any of your ads.
  • You can choose from blow-in ads, digital bellybands, navigation bar advertising and interactive surveys.

Learn more on how you can engage BC/DR professionals with DRJ's Digital Magazine. Don't just take our word for it. View your first digital edition and all its innovative features below.

Digital Edition Readers...

  • Take action 91% of the time when presented with advertising
  • 83% looked at an advertiser's website
  • 41% sent information about an advertiser to a friend
  • 38% contacted an advertiser for more information
    -Source: Texterity BPA Certified Digital Edition Survey 2007

Digital Advertising Pricing

In 2010, we will offer one (1) service provider sole sponsor of an entire issue. This will ensure proper exposure and ROI for the advertiser. With only 4 issues available per year, this is an extremely limited offering and we expect the issues to sell outquickly. Select the issue that suits your offerings (EmergencyNotification, Alternate Site, Consultants, Software) and secure it today before your competitor does. All advertising options (below) are included in the sponsorship. Cost per Issue: $6,000.

Digital Advertising Options

Leaderboard Ads: This banner ad will be prominetly displayed on all pages of the issue.

Rectangle Button Drawer Ads: Advertisement button placed in thebottom left side of the page. It will appear on all pages and underthe Table of Contents for the issue.

Blow In Ads: A digital blow-in ad looks like a traditional pop-up ad but uses a new technology that does not interfere with pop-up blockers.Blow-in ads can appear as an overlay on the cover of the magazine, over your print ad within the issue or on an editorial page of your choice. Your ad can include Flash, video or other multimedia. Blow-in ads provide on-demand, real-time marketing so you can engage and interact with your customers and prospects. Limited to 2 blow in ads. Email us for samples .

Full Page Advertisement: You have the opporutnity to place a full page advertisement opposite the issues Cover Page. Great visibiliy and will be the first thing they see as they enter your sponsored issue.

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Digital Advertising Specifications

Leaderboard Ads
  1. Static Ads
    • image size: 728 x 90 pixels
    • image type: JPG, GIF, animated GIF
    • link to advertiser
  2. Dynamic Ads
    • a Flash File, JavaScript or Standard ad tag for a leaderboard/banner
    • ad size: 728 x 90 pixels
Rectangle Button Drawer Ads
  1. Static Ads
    • image size: maximum width is 180 pixels and height 150 pixels
    • image type: JPG, GIF, animated GIF
    • link to advertiser
  2. Dynamic Ads
    • a Flash File, JavaScript or Standard ad tag
    • ad size: maximum width is 180 pixels and height 150 pixels
Blow in
  1. Static Ads
    • image size: maximum width 500 pixels. Max height 300.
    • image type: JPG, GIF, animated GIF
    • link to advertiser
  2. Multimedia
Blow Out Video

Video allows your reader to engage with the issue and provides more interactivity. There are two types of videos: Texterity hosted videos – where the publisher uploads the video to the Dashboard and it is hosted in-house by Texterity (suggested for increased visibility and reliability); or Externally hosted videos – such as YouTube, that will be placed using an iFrame. Click here for full details.